Digital Trains

Rail UK at NEC Birmingham. Designed, built and installed by Red Blizzard.

Digital Trains and OLEO International shared exhibition stand at Rail UK, NEC Birmingham

The brief

Digital Trains wanted to showcase their technology at Rail UK, a new but very significant rail industry exhibition. The client wanted a stand that was eye catching, incorporated another part of the business, had seating and a lot of demonstration space.

The challenge

Working within a limited space, the challenge was to create a stand that fulfilled multiple objectives whilst maximising every square metre. We suggested a dividing wall which allowed us to create a private meeting space whilst maximising valuable wall space for the demonstration units.

Our solution

We designed a bespoke stand that was open and engaging with bold graphics and clever use of colour defining the areas. A modest footprint with maximum impact.

Our team managed every aspect of the project, from the initial meeting to discuss the concept, through to design, working drawings, manufacture, logistics, project management, installation and dismantling, providing the client with a seamless experience throughout.

From concept to reality

See it, then experience it

Every stand starts as a full 3D visual, and nothing is built until you have signed it off. What you approve is what arrives at the hall.

3D design render of the Digital Trains and OLEO International stand for Rail UK, NEC Birmingham

See it  The approved 3D visual

Digital Trains and OLEO International shared exhibition stand at Rail UK, NEC Birmingham

Experience it  The finished build

The outcome

How it performed

The stand delivered a strong visual presence, creating the impression of a much larger footprint. The project was delivered on time and on budget.

More of our work

From concept to centre stage

Ready for your next show?

Send us your show, stand size and budget, and within five working days we will give you a concept, 3D visual and fixed price.

Front cover of the Red Blizzard exhibition stand brochure, reading Bringing the crowd to you
Brochure page showing exhibition stands with the headline where brands become the destination

Free download

The Red Blizzard brochure

Ten pages on who we are, how we approach stand design, and photography from recent builds. Add your details below to get your copy.